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1 Billion HTML5 Phones to be Sold Globally by 2013: Strategy Analytics
By: Prashanth Shantharam  |  7, December 2011

HTML5 adoption is already begun, and is about to explode. According to Strategy Analytics, HTML5 phones would surge from their current number of 336 M to 1 B units in 2013. SA states that HTML5 would enable many connected devices ‘to converge through cloud services’.

Most of the growth would be driven by sales in geographies such North America, Europe and Asia. Firms like Apple, Adobe, Google and Microsoft incorporating HTML5 in their product suites would power the adoption rate too.

SA defines an HTML5 phone “as a mobile handset with partial or full support for HTML5 technology in the browser, such as the Apple iPhone 4S.”

Here are excerpts from Strategy Analytics Press Release where they go onto highlight the pros and cons of HTML5 technology.

“HTML5 has quickly become a high-growth technology that will help smartphones, feature phones, tablets, notebooks, desktop PCs, televisions and vehicles to converge in the future. HTML5 will be a pivotal technology in the growth of a multi-screen, 4G LTE cloud that is emerging for mobile operators, device makers, car manufacturers, component vendors and Web app developers. With its potential to transcend some of the barriers faced by native apps, such as cross-platform usability, HTML5 is a market that no mobile stakeholder can afford to ignore”
“Despite surging growth of HTML5 phone sales, we caution that HTML5 is still a relatively immature technology. HTML5 currently has limited APIs and feature-sets to include compared with native apps on platforms such as Android or Apple iOS. It will require several years of further development and standards-setting before HTML5 can fully mature to reach its potential as a unified, multi-platform content-enabler.”

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Surfmobee is a site dedicated to providing intelligence on the mobile ecosystem. We track the mobile r/evolution everyday by covering news, reviews, and analysis. We profile emerging and existing ecosystem firms and highlight their innovation and impact to this space. We also periodically publish insightful research that elucidate on the mobile universe issues, opportunities and trends
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