About       Contact Search  
Android Eats Away 20% of iPad’s Market Share in the Last Year: ABI Research
By: Prashanth Shantharam  |  13, August 2011

ABI Research released some of the findings from their “Media Tablets” study. The key one is that Android has taken away 20% of market share from the current Tablet leader iPad. But they also note that, no single Tablet OEM powered by Android has been able to rattle iPad on its own.

ABI goes onto state that even though there have been a slew of Android Tablets released in the last year, and despite it gaining 20% of the share from iPad, each vendor hasn’t differentiated their product enough to compete with iPad. They’ve realesed tablets at a higher price point than configuring them differently from iPad is what ABI opines.

ABI comments

“ Fragmentation within operating system software is hindering growth of this device category. Application developers must choose an initial software platform and may delay starting development if the market potential is not significant. Google’s Android OS has no less than three different software builds deployed across media tablets at the same time.”

Low cost Tablets without frills is being introduced by over 50 vendors this year, and ABI expects the tablet market to balloon in the coming years. They forecast that the annual media tablet shipments globally, are expected to be over 120 million units in 2015.

Image Credit: androidtablets.com

Content Credit: ABI

  

blog comments powered by Disqus

  • Referred Content Network
  • Ad-Space
     
     

  • Quote Hanger

    "Mobile is fundamentally reshaping how we as consumers spend from housing and healthcare to entertainment and travel, from food and drinks to communication and transportation. Mobile not only influences purchase behavior but also post purchase opinions. When the share button is literally a second away, consumers are willingly sharing more information than ever before. Mobile is thus helping close the nirvana gap for brands and advertisers who seek to connect advertising to actual transactions. The long-term battle is however for owning the context of the users. Having the best knowledge about the user to help drive the transaction is the simply the most valuable currency of commerce.” -- Chetan Sharma State of Global Mobile Industry Report1H, 2011



  • Data Point


    AdMob Witnesses 8 Billion Tablet Ad Requests In November, 2011. 700% y-o-y growth

    The Mobile industry will go from 6 Billion connections today to more than 12 Billion by 2020

    Public IT Cloud Services Spending to Reach $72.9 Billion in 2015

    Only 0.5% of advertising dollars goes to mobile phones even though people spend more than 8% of their media time using them

    428.7M mobile phones shipped in Q2, 2011


    74% of app downloads in the U.S are from iOS & Android Devices


    Mobile Search Advertising can be a $2 Billion to $3 Billion Market in 2012



  • Poll
  • Upcoming Mobile Events


Advertise with us
Archives
Ecosystem Firms
Privacy Policy
Terms
Contact Us
 


Surfmobee is a site dedicated to providing intelligence on the mobile ecosystem. We track the mobile r/evolution everyday by covering news, reviews, and analysis. We profile emerging and existing ecosystem firms and highlight their innovation and impact to this space. We also periodically publish insightful research that elucidate on the mobile universe issues, opportunities and trends
..Read More