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Apple #1 Smartphone Maker; Android #1 Smartphone Platform in U.S: comScore

comScore’s latest smartphone report for the U.S is out. The quarter of NDJ 2012 & 2013 saw Apple grab the no.1 slot amongst smartphone manufacturers, with a 37.8% share outpacing its nearest competitor Samsung by a significant margin (16.4%). Android was the top dog on the platforms front, with a 52.3% share and thus beating Apple.

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06 Mar, 2013
Prashanth Shantharam
Smaller Tablet Form-Factor Could Outsell Larger Slates in 2013

Data from Display Search forecasts that iPad mini and its ilk can outpace the large tablets in sales this year. Attractive prices and the ability to hold the device in one hand are the key factors in driving up smaller tablet sales. iPad mini is already a dominant force in the smaller tablet market and would help propel the market this year.

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01 Mar, 2013
Prashanth Shantharam

2 Billion Smart Connected Devices to be Shipped by 2016: IDC

IDC projects shipment of smart connected devices to jump from the current near 1 Billion to 2 Billion by 2016. PCs, Media Tablets and Smartphones are considered smart connected devices. Android is expected to lead the market share (31.1%) amongst smart connected devices, beating out iOS & Windows PCs.

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28 Mar, 2012
Prashanth Shantharam

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  • Quote Hanger

    "Mobile is fundamentally reshaping how we as consumers spend from housing and healthcare to entertainment and travel, from food and drinks to communication and transportation. Mobile not only influences purchase behavior but also post purchase opinions. When the share button is literally a second away, consumers are willingly sharing more information than ever before. Mobile is thus helping close the nirvana gap for brands and advertisers who seek to connect advertising to actual transactions. The long-term battle is however for owning the context of the users. Having the best knowledge about the user to help drive the transaction is the simply the most valuable currency of commerce.” -- Chetan Sharma State of Global Mobile Industry Report1H, 2011



  • Data Point


    AdMob Witnesses 8 Billion Tablet Ad Requests In November, 2011. 700% y-o-y growth

    The Mobile industry will go from 6 Billion connections today to more than 12 Billion by 2020

    Public IT Cloud Services Spending to Reach $72.9 Billion in 2015

    Only 0.5% of advertising dollars goes to mobile phones even though people spend more than 8% of their media time using them

    428.7M mobile phones shipped in Q2, 2011


    74% of app downloads in the U.S are from iOS & Android Devices


    Mobile Search Advertising can be a $2 Billion to $3 Billion Market in 2012



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Surfmobee is a site dedicated to providing intelligence on the mobile ecosystem. We track the mobile r/evolution everyday by covering news, reviews, and analysis. We profile emerging and existing ecosystem firms and highlight their innovation and impact to this space. We also periodically publish insightful research that elucidate on the mobile universe issues, opportunities and trends
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